The Gamekillers is a one-hour television special that aired on MTV, a cross-promotional “branded content” event with Axe Dry, who had previously used the “Gamekiller” premise in an ad campaign. The “Gamekillers” are a collection of stereotyped characters who represent certain personalities who, according to Axe and the show’s producers, teens and 20-somethings often encounter throughout the course of their social lives.
